‘G.I. Joe’ Super Bowl Ad Kicks Off First Footage — Watch It Here

It’s been nearly a year since we brought you the first image of Channing Tatum in “G.I. Joe: Rise of Cobra,” and now we have another first…the very first footage from Hollywood’s ode to the iconic 80’s mega-franchise.

The Super Bowl spot gives us an early peek at what director Stephen Sommers is going for, which apparently is a balls to the wall action flick that brings to life some of our favorite characters. Below, watch the full “G.I. Joe: Rise of Cobra” Super Bowl commercial (or click here to watch it in HD) and let us know what you think of it. We’ve done an exhaustive shot-by-shot of the new “G.I. Joe” spot here, so head over to MTV.com to read that too. And then click here to watch all of the movie spots from the Super Bowl, including “Land of the Lost,” “Transformers: Revenge of the Fallen,” Pixar’s “Up” and more.