Poster Exclusive: 'The Dark Is Rising'

Fantasy franchises sure are all the rage today, aren't they? And why not, when series like "Lord of the Rings" and "Harry Potter" walk away with Oscars and cash and sometimes, both?

Come this fall, there's a new budding franchise on the block that, like its predecessors, is based on a popular series of books. We haven't heard much about "The Dark is Rising" yet but this poster exclusive to MTV has our interest piqued with just the right amount of magic and mystery.

See the full poster after the jump.

Are you intrigued? What do you make of the poster for this new franchise? Are you expecting "Lord of the Rings" or "Eragon"? Sound off below.