If you're one of those people whose eyes risk becoming stuck in the rolled-back position every time one of your Facebook friends posts some saccharine saying about how life is a dream and hard work conquers all and yada yada yada, this book is truly meant for you.
PewDiePie, who as of this post time has well over 40 million subscribers on YouTube (the most of anyone, BTW), is a video game enthusiast-turned-web sensation by day and, now, moonlights as a satirical self-help author.
PDP (real name: Felix Arvid Ulf Kjellberg) has spent the better part of his adult life entertaining the masses with his four letter word-filled game-along session vids, and when the time came for him to translate his massive web success into a book, he opted out of the usual memoir-style celeb fluff and went straight for the gullet of the rampant world of inspirational quote-sharing. And the results are hilariously brutal.
"This Book Loves You," Felix's debut book is a colorful coffee table-style book filled with snarky graphics that tear all those motivational maxims into bitter truths, like "the more f--ks you give, the more f--ks you lose" and "running out of money doesn't count as exercise."
Kjellberg tells MTV News that the reason he didn't tap out a 300-page narrative on his childhood obsession with Sonic the Hedgehog (we presume), or exactly how he came to believe he is "secretly a duck," is because he knew it'd be more fun for his Bro Army this way. And, frankly, he's right.
The book can be read cover to cover in the span of about minutes, but it provides ample references for the sarcastic mind and is well worth repeating.
"I work on projects that aim to be fun for fans, and the inspiration for 'This Book Loves You' actually came from them," Felix said. "I had posted a parody of an inspirational quote on social media and fans posted what I said over funny images, which was really entertaining. I wanted to do something more with that idea—and that’s where it all began."
Biting as his re-interpretations are, PewDiePie's not a full hater of the sweeter side of the motto business because they "can encourage people not to take things too seriously," but the siren song of helping those typical sweet nothings imbibe a little real talk hit, calling him to share truths like this one with the world: "Money can't buy happiness ... but it buys you all the things you don't have, even friends" set with the image of a couple happily cruising around on a jet ski. "I think everyone can relate to that quote," he says.
And the one that really gets him slapping his own knees is this: "You can't watch YouTube in prison, so don't kill anyone." Sound advice right there.
"This Book Loves You" is on shelves now.