Halloween is the one night every year you're encouraged to completely transform yourself into something or someone else. Some people dress up as spooky things like vampires and ghosts, some go the superhero route, but more often than not, you're going to go with some sort of topical costume, probably based on a celebrity. When it comes to using makeup to transform a face into a completely different face, drag queens are definitely experts, so we called upon makeup artist/drag queen Adriana Le Glam for help.
Pick a specific, dramatic look.
If you want to be Lady Gaga, use the most Lady Gaga look as your inspo. If you want to be Beyonce, pick her most iconic image. Whoever your celeb of choice may be, make sure you're basing your costume makeup on them at PEAK ~them~.
Don't skip the primer.
If you want the makeup look you're spending so much time on to last through the night, you need to start things off with primer. No ifs, ands, or buts about it.
Contour, contour, contour.
Pay attention to the facial features that make your celeb unique. For Gaga, it's her straight nose and high cheekbones. For Beyonce, it's her rounded eyebrows. And for Kylie, it's...well, you know.
Let your makeup "cook."
"Cooking" is a signature drag makeup trick. It means letting your setting powder sit on your face for a solid 10-20 minutes so that your body heat melts the makeup into your skin. (Just remember to wash your face THOROUGHLY before you go to bed!)
Go big or stay home.
It's Halloween! Live it up.