Ellie's gonna leave no speck of sadness sand unturned. #Metaphors
Standing in stark contrast with past club bangers like "I Need Your Love" and "Lights," Ellie Goulding's new music video for "How Long Will I Love You" is a ballad that's tender and gentle enough to be included on the About Time soundtrack.
Mixing clips of Ellie staring wistfully out to sea with scenes from Rachel McAdams' rom-com, the Mike Sharpe-directed video seems specifically engineered to trigger the triangulated "'90s Hugh Grant movies/ 'The Notebook'/ Coldplay's 'Yellow'" nerve in my brain's emotional core, so if you don't mind...
Watch Ellie Goulding's "How Long Will I Love You" video after the jump.
The lyrics have a simple playground rhyme quality to them: "How long will I love you/ As long as stars are above you/ Longer if I can/ How long will I need you / As long as the seasons need to/ Follow their plan." The song's vulnerability is further heightened when these words are coupled with the almost music box-like fragility of the instrumental.
It's funny how Ellie's vocal styling isn't all that different in a mellow tune like "How Long Will I Love You" than it sounds in one of her heavier hitters like "Burn." Switching so effortlessly from soft to loud and back again -- that's definitely not an easy feat to pull off. Just imagine the lead singer of GWAR trying to pull of his best Julie Andrews impression... Let's not, and say we did.
Photo credit: Polydor/ GIF: Melbourne On My Mind