If you know BoA, you're gonna think this is so cool. If you don't know BoA yet, a) you will, and b) you're gonna want to be there, because this is so cool.
Only Asia's biggest pop star, BoA is coming to New York tomorrow (December 3). At about 10:30 a.m., she'll be taping a three-song performance -- her very first in the United States -- in MTV's Times Square studios for MTV Iggy (huh? wha? More on that later) that will be broadcast on a later date. BUT ... as a special treat, we're putting the performance live, not on television, not online, but ... wait for it ... wait for it ... up on a humongous HD video screen on Broadway!
If you're already a fan of this Korean superstar who has spent the last five or six years dominating the South Korean and Japanese music scene, you know that she finally officially released some music in the America recently. If you haven't caught the BoA bug yet, what are you waiting for? Her single "Eat You Up" is currently rising up Billboard's Hot Dance Club Play chart. Expect to hear more from from the tri-lingual (Korean, Japanese, English) artist soon in the U.S., including an as-yet-untitled English-language album that's due out next year.
If you want to immerse yourself in BoA, the place to be is MTV Iggy, MTV's new global and pop culture network. There you can watch videos like "Eat You Up," "Everlasting" "My Name" and "Atlantis Princess" (watch it after the jump), read her blog posts, check out how hard she's been working in Los Angeles in exclusive web videos (Part 1 and Part 2, so far), and follow her as she adjusts to stateside life.
And if you want to be part of her history, you need to be at the crossroads of the world tomorrow morning! Where exactly? On Broadway, between 44th Street and 45th Street, right across from MTV HQ. Short notice? Sure. Worth it for BoA? Absolutely!