The Internet broke on Tuesday with the news that Louis Tomlinson is reportedly going to be a dad. But we hope that doesn’t take away from the other One Direction birth announcement out there: 1D has a new campaign to save the world!
Action/1D is a segment of the group's bigger action/2015 initiative dedicated to combating climate change and poverty, thanks to help from activists like Nobel Prize-winner Malala Yousafzai. Starting last week, 1D began releasing different action suggestions, encouraging Directioners to send in videos and photos explaining how they're doing their part.
“Small changes in the way we live can go towards tackling climate change,” the lads say in a climate action suggestion video posted on Wednesday (July 15). “Make a video (or get a friend to film you) switching out a light.”
Over the week, they’ve also encouraged people to send in videos about water (for the 750 million people who don’t have clean drinking water) and about the world we want to live in. More than 37,000 people have listened to their call in just the first few days.
Now, you might be thinking, “How does filming water or uploading a light switch help anyone?” For starters, the campaign is about awareness. Secondly, One Direction is going to be making a film of what you create to show world leaders. If world leaders hear your voices, they’re more likely to take action.
This fall will bring the United Nations Summit for the Adoption of the Post-2015 Development Agenda (where they'll be talking about sustainable development goals) and the 2015 United Nations Climate Change Conference (focused on climate change action). One Direction's campaign is all a lead-up to when world leaders will be getting together for these events.
But beyond the photos and the film, the hope is people will continue to take action. So are you ready to make some videos and join One Direction for the long haul? Louis’s baby news is great and all, but let’s also get Directioners backing a campaign to help make the world a better place for all of us!