Listen up, because Fifth Harmony are demanding some respect.
The girls — Camila, Normani, Dinah, Ally and Lauren — dropped their much anticipated video for “Bo$$” on Tuesday (July 8) and in it they strut their stuff on a catwalk, show off sexy dance moves and arm wrestle boys…and win.
The video opens with some encouraging words for Harmonizers splashed across the screen, saying “dreams don’t work unless you do” and “find yourself, and be that.” The girls get on their “Michelle Obama ish,” busting out into some impressive dance moves (on chairs!) and “pledge allegiance to the independent girls.”
As promised by 5H on the set of their video, the clip takes us through four different set-ups, a fierce runway show, performance, arm wrestling and a fashion-forward photo shoot.
The girls teamed up with Fatima Robinson, who directed and choreographed the video, to bring this song, which is the first single off their upcoming album, to life.
“The whole point of this song is for girls who are our age to turn it on and feel confident and empowered because at this age being insecure is such a normal, common thing,” Camila told MTV News on the set of the “Bo$$” video. “So I think when you turn that song on, feel sexy and feel good about yourself, so the whole point is about being yourself and liking it.”