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These 17 Posts From Beyonce’s ‘WhatisPretty’ Campaign Will Make Your Day

Beauty truly is in the eye of the beholder.

It’s been two weeks since Beyoncé launched her “WhatIsPretty?” digital campaign in conjunction with the debut of her “Pretty Hurts” video.

The effort — which asked fans to upload images and quotes that define what beauty means for them — has resulted in hundreds of pictures about the people and things that make us smile inside and out. From pictures of amazing sunsets, to pet snaps and inspirational quotes, the gallery has clearly hit the mark.

Here are 17 of our favorite posts from this week:

Me And Mom
“My #FBF is a pic of my mom & I. My mom is on the left and she was 21 and just had me in this picture. Wow she was so happy, her smile… saw this pic of my mom and thought wow 2 generations of #bighairdontcare… #mother #daughter #myblackisbeautiful.”

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