On Monday (March 31), Fif released his new single “Smoke,” which features Trey Songz and production from Dr. Dre and Dawaun Parker. The high-powered dance track starts with a familiar-but-updated Dre thump. Frantic, striking piano meets a pounding drum track before Trey sets things off.
“Somebody pull the fire alarm/ girl where ya from?/ ‘Cause you got this club on fire/ and outside I bet all they smell is smoke,” he sings on the hook to 50′s new single.
Fif is no stranger to setting the club on fire; it’s a topic he’s visited with songs like 2005′s “Disco Inferno.” On this new single, the G-Unit MC attacks the beat with his usual charm. “She hood and in the mood, when I’m in the mood/ Erotic, so exotic, I’m psychotic about it,” he spits with his eye on the object of his thug affection.
In February, 50 announced that he had severed his business ties with Interscope Records, the company that put out his stellar 2003 debut Get Rich or Die Tryin’, in favor of a new deal with Capitol and Caroline Distribution. As a result of the move, Fif is no longer signed to Dr Dre’s Aftermath label or Eminem’s Shady Records, though all parties maintain that personal relationships are still intact.
On June 3, Fif will release his fifth solo LP Animal Ambition, and over the last month, he has released a number of tracks to promote it. The “In da Club” rapper will take part in a special Town Hall special interview, which will be broadcast on Eminem’s Shade 45 radio station on SIRIUS XM at 8 p.m. ET tonight.
He will talk about his new album, give some backstory on his new single and speak on his relationship with both Eminem and Dr. Dre.
“These were people who helped change my life,” 50 told MTV News of Dr. Dre and Eminem. “If Get Rich or Die Tryin’ wasn’t the success it was at that point, I probably wouldn’t have traveled and interact with people and probably wouldn’t have broadened my perspective on life in general.”