Last season, local boys made good the Black Keys took it upon themselves to sponsor a team in the West Akron Baseball League ... and they didn't even get to attend the post-season pizza party, since they had a concert that night in North Carolina.
Undeterred, the Keys are teaming up with the W.A.B.L. once again; and this year, they're swinging for the fences. Rather than sponsor one team, they're looking to help the entire league, with brand-new T-shirts that will be available Monday (March 10) on TheBlackKeys.com.
The shirt was designed by drummer Patrick Carney's brother (and Black Keys' creative director) Michael, and the band are donating all profits to the W.A.B.L.
The league will use the funds for a variety of projects, including keeping registration fees low, buying uniforms, replacing benches and backstops at several fields, and upgrading equipment like catcher's gear and bats. The old equipment is then donated to communities in Akron that don't have the funds to purchase new equipment for their leagues.
Though the Black Keys have graduated to playing arenas, the diamonds of the W.A.B.L. hold a special place in their hearts ... after all, both Dan Auerbach and Patrick Carney played in the league as kids, and they hope their T-shirts will help a whole new generation do the same.
"Dan [Auerbach] and I played little league when we were kids before we got into music, it was a really positive hobby that kept us from sitting around watching TV," Carney said. "We are proud to be sponsoring W.A.B.L to hopefully offset some of the leagues expenses and get more kids outside having fun."