The clip features scenes from the Robert Rodriguez-directed flick, including some footage of Gaga as the fur-wearing, gun-toting Lady Chameleon. The campy action movie also stars Danny Trejo, Michelle Rodriguez, Sofia Vergara, Amber Heard, Carlos Estevez (a.k.a. Charlie Sheen), Antonio Banderas, Jessica Alba, Alexa Vega, Vanessa Hudgens, Cuba Gooding Jr. and Mel Gibson.
On the kitschy track, Gaga touches on fame and being a pop star. "Enigma popstar is fun, she wear burqa for fashion/ It's not a statement as much as just a move of passion/ I may not walk on your street or shoot a gun on your soil/ I hear you screaming, is it because of pleasure or toil?/ Dance/ Sex/ ART/ POP."
"Aura" is not only playing a big role in the marketing for "Machete Kills," but is also the first song featured on the track list of Gaga's November 11 album release. MTV News got the chance to chat with the song's producer, Zedd, about rumors that it will be the album's next single.
"I obviously, I would love for it to be a single, but there's so many great songs on the album. She will make the right decision," Zedd explained. "I think 'Aura' [is] one of the most interesting and unique electronic songs ever, honestly. It's so crossing over to, you know, there's so many guitars and it's like an oriental vibe. And there's a hard electronic drop and kind of a minimal drop in the end. I don't how to describe it, it's kind of cool."
Zedd was one of the handful of producers and collaborators Gaga hit the studio with to work on ARTPOP with while recording the album, which will also feature appearances from T.I., Too $hort, Twista and R. Kelly. But, before the album hits stores, "Machete Kills" will hit theaters this Friday.