The video, released Wednesday (July 17), follows the story of a couple — played by "Friday Night Lights" actress Aimee Teegarden and "90210" actor Dustin Milligan — through a sequence of images and scenes that allows fans to piece together their relationship, which includes romantic, tender moments as well as relationship woes.
The video celebrates young love, with the couple first catching a glimpse of each other at a carnival. Lovatics will spot Demi, who co-directed the video along with Ryan Pallotta (Ne-Yo, Robin Thicke), as she walks around the carnival offering up a soundtrack to the encounter.
Time moves loosely in the dreamy visual, playing out like a series of memories. When fans aren't at the carnival with Lovato (who strums her guitar and performs for the revelers) and the two lovers, they are treated to an inside glimpse at the tender romance between the two young people, who are trying to hold on to their relationship, which includes "The Notebook"-inspired steamy kisses in the rain, even as he gets shipped away to fulfill his duties in war.
It's not always easy for him to be away from home, and just when fans think the story might not end so pleasantly for the two lovers when it seems like he won't make it home, he comes back, much to his love's delight.
"Made in the USA" is the second single from Lovato's May album release, Demi. The song's songwriter, Jason Evigan, told MTV News about the track's inspiration: "These American romantic love stories [inspired it], and I feel like they're unbreakable through the years, through time, since the '30s and '40s and '50s, they still hold up. Real love, if it's made in the U.S.A., it's never gonna break."
Evigan also shared that Lovato came up with the concept for the clip in the studio. When Lovato stopped by MTV News in May, she explained that getting the chance to direct the "Made in the USA" video was "a dream come true."