Has Justin Timberlake been taking marketing classes in the six years since Future Sex/LoveSounds? The singer has taken the art of promotion to epic proportions for his new album, The 20/20 Experience, and the next stop in this circus is a one-hour TV special.
With a title viewers likely won’t remember, “Target Presents the iHeartRadio Album Release Party With Justin Timberlake” will feature performances and interviews with JT. The special airs on the CW at 8 p.m. ET next Tuesday, March 19, the same day his new album hits stores.
According to The Hollywood Reporter, the show will essentially be a taping of his album-release party, which goes down at Los Angeles’ El Rey Theater on Monday. It will include a 30-minute radio special discussing the story behind the album and the eight-minute world premiere of JT’s new music video, most likely for second single “Mirrors.”
Timberlake is currently letting fans stream The 20/20 Experience for free on iTunes prior to Tuesday’s release. In addition to “Suit & Tie” and “Mirrors,” Timberlake also dished out “Pusher Love Girl” during his first night of a five-night stint on “Late Night With Jimmy Fallon.
Say it with us: The 20/20 Experience hits stores March 19.
Will you be tuning in to Justin’s one-hour album-release special? Let us know in the comments!