With all that Birdman has accomplished as the head of Cash Money Records, you'd think the southern-bred music mogul would be satisfied. But Bryan Williams wants more — a lot more.
"Nobody has ever surpassed us. We just got a plaque; I would like to let y'all know that. We done moved 500 million units worldwide," Birdman told MTV News in October from his tour bus in Las Vegas after shooting a music video with French Montana and Young Money's Gudda Gudda.
Back in July, Billboard magazine featured Bird and his brother and business partner Ronald "Slim" Williams on the cover to celebrate their crowning achievement at the top of the publication's Urban Power List. Inside the issue Universal Republic took out an ad congratulating the label for 500 million songs sold to date.
"That's been the whole goal from day one," Baby said without a bit of hesitation before running down the financial portfolio of he and his "son," the enigmatic Lil Wayne. "I was 12 years fittin' to be a billionaire; I was 15 years old as a millionaire. I've been rich since I was 14. My son has been a millionaire since he was 12, so that's just the life. We've been playing with money since young."
Birdman, who has put out four albums himself is currently working on his fifth LP Bigga Than Life. While he has proven to be a capable hitmaker with platinum and gold singles like 2007's "Pop Bottles" and 2009's "Money to Blow," Baby's real talent is in the boardroom. His most recent achievements have only fueled his hunger for more, but he wants it all in half the time. Cash Money inked with Universal in 1998 and 14 years later they are at a half-a-billion song sales mark. The #1 Stunna now has his eyes set on a billion, and he wants it fast.
"To reach where we at at this point in our life, with how hard we've been workin', it makes me really realize I can do a lot more in a short period of time, because I've been doin' it 22 years," he said factoring in his pre-Universal years where the label operated in New Orleans with only local and independent distribution. "I think, what took us that long to do, I can do it in five years or three years. So it really motivates us to work real hard and work harder."
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