Mac Miller made history last year when his independently released album, Blue Slide Park, debuted at #1 on the Billboard albums chart with sales of more than 144,000. On the second installment of MTV’s “This Is How I Made It,” the Pittsburgh rapper explains how he went from having just three fans to becoming one of the most popular rappers in the game.
“If I had three people anticipating a video, I would be like ’So, who’s ready for this video? You guys ready?’ ” Mac Miller reveals in a preview of the upcoming episode. ” ’I’m about to drop it any minute now!’ And it’s like three people. And most people would be like, ’Ok, man, I hate myself. I have three fans. I suck.’ But to me, it was like, ’Up! You guys ready?!’ ”
Despite starting off with just three fans, Mac Millions built his loyal fanbase organically and saw the fruits of his labor pay off when his first album became the first indie debut LP to hit #1 since 1995’s Dogg Food by Tha Dogg Pound.
“I thought the ticket to making it was being signed to a record label, you know?” Mac said. “There was just no kinda way that was going to happen. I couldn’t figure out how to do it. That’s when I took to like Facebook, Twitter and YouTube to try and build a following. So, I always just wanted to flood the Internet with material and content and character and personality. I wanted people to know who I was to know what I was about — kind of let people into my life a little bit.”
In the episode, Mac reveals one of the first rhymes he ever spit: “First name Mac, last name Miller/ From Pittsburgh, so I rep them Steelers.”
“You kind of pretend you’re bigger than you are,” Mac explained. “It sounds weird, but you want to make it seem like you were established.”
Mac is currently busy completing his second official album, Watching Movies With the Sound Off, but before the sophomore project is released, he’ll be dropping a collaborative Pink Slime EP with Pharrell Williams before the year is out. Mac took to Twitter two months ago to drop the first single, “Glow,” from the EP.
Mac Miller’s “This Is How I Made It,” episode airs Saturday at 12 p.m. ET on MTV.