President Obama Taps EDM DJs For Election

Steve Aoki and DJ-to-the-stars Cassidy help lead push for president's re-election.

With a tough re-election battle on his hands, President Obama is going to need to rally the many different voter blocs that supported him in 2008. And, with 45 million young voters eligible to cast ballots in November, one of the ways he’s reaching out to the 18-29 demographic is through the power of the beat.

In a new web ad that debuted on Tuesday entitled “DJs for Obama,” the president is going after fans of EDM with a thumping commercial message anchored by DJ Cassidy, who explains that the movement by beat masters to support the president is intended to raise funds and awareness to help Obama secure a second term.

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