For every mega-hit that comes walking tall out of Hall H at San Diego Comic-Con, there's another big-budget movie that underwhelmed. That kind of divisiveness is what you risk when appealing to the most passionate demographic in the business.
After four days of wall-to-wall fandom, we've been able to see which movies will get that precious Comic-Con boost and which still need the help. Here are our winners and losers of Comic-Con.
Winner: Marvel Studios
To be fair, a win for Marvel Studios wasn't that surprising. We just had no idea how big a win it would be. Obviously, the studio hit its peak earlier in the year with "The Avengers," so a satisfying showing at Comic-Con could have been a daunting notion. Fans expected an official announce for "Guardians of the Galaxy," which they got, plus some badass concept art. The big surprise came from an unlikely source. The "Captain America" sequel got a subtitle that floored most of Hall H: "The Winter Soldier." Thor's subtitle underwhelmed, but overall, Marvel Studios proved that their world domination will continue as planned.
Loser: Hall H
When the line to get into Hall H stretches halfway to Tijuana yet there are a bunch of empty seats, you have a problem. It happened consistently throughout the convention, but people complained the most about it during the highly anticipated "Game of Thrones" panel. For as wonderfully organized as Comic-Con is, this was a massive oversight that only hurt the most diehard of fans.
Winner: Hall H
But those lucky fans that actually did get into Hall H were treated to a steady stream of awesome. All of the major buzz — outside of everything Joss Whedon-related — came out of Hall H, as it tends to, but this year, the dominance of the convention's biggest venue could not be questioned.
Loser: "Total Recall"
When you're going up against the likes of Rian Johnson's "Looper" and the beyond-buzzy "Elysium" from Neill Blomkamp, you have to bring your A-game. Len Wiseman's remake of "Total Recall" did not live up to the high standards set by the rest of the Sony Panel. No amount of charm from Bryan Cranston could meet the time-travel Bruce Willises of "Looper" and the sci-fi politics and ultra-violence of "Elysium."
Ultimate Winner: Warner Bros.
Frankly, it wasn't even close. When the curtains peeled away in Hall H revealing two gigantic extra screens, it was pretty clear that Guillermo del Toro's "Pacific Rim" — or "Pac Rim" as it came to be known — threw everyone for a loop with gigantic monsters fighting gigantic robots. But that wasn't even the end of the monsters. Legendary Pictures then dropped the teaser trailer for Gareth Edward's "Godzilla." Keep in mind that this all occurred before "Man of Steel" and "The Hobbit" even took the stage.
MTV News had San Diego Comic-Com covered. Stick with us as we roll out more interviews with your favorite stars!