"I'm kind of like the Beatles running, and there's girls chasing after me," he told MTV News of the "Hard Day's Night"-style teaser.
Given that girls chasing him is a standard day on the job for Bieber, he admitted that faking it wasn't all that hard to do. "Everything's been going pretty smooth," he said. "I like girls chasing me, so it's good."
This isn't Bieber's first time in an MTV awards-show promo: He very hysterically appeared in a Movie Awards teaser earlier this year with host Aziz Ansari and "Hurt Locker" star Jeremy Renner. While the shoots were equally fun, the tone of this promo is a bit different. "Aziz was really fun to work with," he said of the Movie Awards promo. "It was really funny, and this is kind of more serious."
When Justin looks back on past VMAs, one of his fellow nominees stands out as a highlight. "All-time favorite moments of the VMAs? Probably when Eminem performed," he said. "I'm just a big Eminem fan, and I remember turning on the VMAs and seeing Eminem perform."
Who would he like to see take the stage this year? "I'd love to see Beyoncé perform — because she's so hot," he smiled.
The 27th annual MTV Video Music Awards will be broadcast live from the Nokia Theatre in Los Angeles on September 12 at 9 p.m. ET.