Rick Ross is sitting on top of the world — in his new video for "Super High," Ross, along with his lady, straddles his motorcyle on a mountain top.
"Shout-out to F. Gary Gray," Ross said recently on the set of the clip, referring to the video's director, known for the films "Set It Off" and "The Italian Job," among others. "That's my favorite director throughout film. I met him ... Diddy introduced me to him one night. When I completed the record, I flew out to L.A. and met with him. I played [the track] for him. I gotta shout him out big time. ... But the video is actually like flashback of [the movie] 'Easy Rider' — a bunch of homies hoggin' the highway. We run across a beautiful young lady which happens to be Stacie Dash, and a dude — he's a d----- bag. I end up snatching her and spending the rest of the evening with her, the way a boss should."
"It's basically Ross and his gang riding around doing what they do," guest star Ne-Yo said of the clip. "This is my first time working with F. Gary Gray. So far, so good. He's a movie director, so everything is gonna have that cinematic edge to it. It's gonna look like a mini-movie as opposed to just a music video."
Sure enough, Gray choreographed a scene were Ross and his road dawgs surround the sports vehicle being driven by Dash's original beau and, of course, Ross got a performance scene as well, let his swagger shine in his custom-made leather jacket. In a later scene, Ross and Ne-Yo sit at a table together in a bar filled with tough guys and sexy ladies. While on set, Ne-Yo did say that the song has nothing to do with indulging in narcotics.
"It's just about feeling good," The Grammy Award-winning singer clarified. "Doing things that maybe regular people can't do. You work hard so you get to play hard."
Ross explained that he was inspired to write the record while looking down at Central Park from Diddy's penthouse in Manhattan.
"The concept actually came from me and Diddy — we was running around New York City one night, went back to his penthouse and that's where the actual term 'super high' comes from," Ross offered. "It's 5 o'clock in the morning. I'm just burning, I'm thinking. [Diddy] turned on 'Purple Rain,' Prince. A few homies were in there — D Roc, me and him reminiscing, talking about Biggie. After the conversation I just stopped watching the movie and walked to the huge window. And I was reflecting like, 'Wow.' It had me reflecting on how far I came as a artist and as a person.
"When you trying to get better as an artist, a lot of times we coming from the streets. We're flawed in a lot of ways. We trying to get better as people," he explained. "I was reflecting on that, realizing how significant the title Teflon Don is, even though that was one of my first rap names and one of the first tattoos I got. I just came with the whole first verse looking out the view: 'From my n---a Diddy view, I think I see his vision too/ 'Purple Rain,' over Central Park, chillin' with my goons.' I was just capturing them moments and putting it over beats."
Teflon Don is slated to drop on June 29 and Diddy, Kanye West and Jay-Z have all contributed to the project.
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