Back in 2000, [artist id="502642"]Eminem's[/artist] popularity was skyrocketing following the release of his debut album, The Slim Shady LP.
But along with that success came comparisons to boy bands like the [artist id="832"]Backstreet Boys[/artist] and [artist id="50096"]'NSYNC[/artist], due to all three acts sharing a fanbase that consisted of screaming teenage girls who frequented MTV's "TRL" studio in Times Square.
Eminem's video for "We Made You" is set to premiere Tuesday. The clip is his first solo video since 2005 and the first single from his forthcoming album, Relapse, due May 19. MTV News continues to look back on some of Eminem's most memorable videos, one by one.
For "The Real Slim Shady," Eminem first launched what would later become his trademark: the celebrity smackdown.
"Back when my first album came out, you know, all this boy-band sh-- was not really ... it was going on, but it wasn't as ridiculous as it is now," Em explained during the making of "The Real Slim Shady" video. "And in my opinion, the sh-- is corny. I've read articles: 'Eminem looks like a Backstreet Boy.' And I find myself, a lot of times, placed in that category. So the best way that I know to separate myself from that category is to separate myself from it, period. Lash out or whatever."
And lash out he did.
The clip, which takes place in an asylum, features a not-so-sedated Eminem firing disses toward the aforementioned boy bands, along with [artist id="501686"]Britney Spears[/artist] and [artist id="509026"]Christina Aguilera[/artist]. There's the awards-show scene where Em tosses to Limp Bizkit's Fred Durst, who tussled with a faux Carson Daly over a presumed Aguilera doll. There's also an imitation 'NSYNC — complete with a Joey Fatone clone with an awful red dye job — and superhero-costumed Em even tackles a Justin Timberlake look-alike.
The directors, Philip Atwell and Dr. Dre, helped to foster the video's comical tone. Atwell called the clip " 'My Name Is' on steroids," while Dre called it "a hip-hop 'One Flew Over the Cuckoo's Nest.' "
For his part, Em said the song was about the person everyone carries inside of themselves that comes out when we're pushed to the brink.
"What it's basically saying is there is a Slim Shady that exists in all of us," he explained. "Everybody has their nice side, their mean side, their calm side, their wild side. When they feel like being wild, or if they're pushed to a certain extent, basically that's what the song is talking about. It's, 'Will the real Slim Shady please stand up?' And in the video, everybody will stand up because they're Slim Shady."
Eminem's "We Made You" video premieres on MTV Tuesday at 6 a.m.