LOS ANGELES — Given Chris Brown broke with a single called "Run It!," it should come as no surprise he's taking a marathon approach to keeping up the momentum. On top of the just-released "Gimme That," he's got two more singles, a movie and a monster of a summer tour all in the works.
"It's the Up Close and Personal Tour," Brown said of his summer plans at Saturday's Nickelodeon Kids' Choice Awards (see "Will Smith Issues A Warning, Timberlake Thanks His Butt At Kids' Choice Awards"). "Me, Lil' Wayne, Ne-Yo, Juelz [Santana], a lot of other artists are on there too. Dem Franchize Boyz. It's crazy."
Ne-Yo's publicist said the tour has not been solidified but confirmed Ne-Yo's involvement in a movie called "Steppin' " that Brown is in talks to join.
"It's like hip-hop dance meets, like, steppin' in college," Brown said, referring to the black fraternity and sorority dancing style Kanye West referenced in his Grammys performance in February. "My character will be a young brother of the lead character. I know a couple of other artists will be doing parts."
Columbus Short ("Steppin' Up: Save the Last Dance 2") and Meagan Good ("Deliver Us From Eva") are toplining the movie, which Sylvain White ("Trois 3: The Escort") is helming on the Morris Brown College campus in Atlanta.
Brown has yet to sign the dotted line, but he's reading the script and liking it. "[I'm looking at] the character, definitely, being able to be myself in my character," he said. "And I gotta dance. Gotta dance."
In the meantime, Brown just finished spending some time behind the camera as a co-director of his new video, for "Gimme That" (see "Chris Brown Likes His Videos Old-School And His Ladies Older").
"It's the roaring '20s meets 2006," Brown said. "I wrote the whole treatment, the whole idea for it. So in the future, I'm looking forward to directing and stuff like that, as well as coming up with my own movie ideas."
In fact, Brown's already brainstorming video concepts for his next single, the ballad "Say Goodbye."
"The song 'Say Goodbye' is like, you want to break up with a girl but you're tryin' to find a way how to say it," Brown said. "You gotta say it, like, real polite, like a gentleman. But I be like, 'Yo! It's ova!' Stuff like that."
After "Say Goodbye," Brown is eyeing either "Poppin' " or maybe "Just Fine." "Something up-tempo," he said.
Last week, the singer hosted a Q&A with fellow high school students before a show in West Hollywood, California (see "Chris Brown Is Done Hitting Teachers With Water Balloons").
"It definitely is important to do, so you can just get people inspired to do music, as well as to be aware of the industry " Brown said. "It was great."