HOLLYWOOD — Omarion may have been a man on the prowl in his "Touch" video, but for his next clip, the R&B crooner will be the one playing coy.
On "I'm Tryna," the third single off his platinum solo debut, O, the 20-year-old pulls back on the dance moves and instead busts out some serious attitude.
"Basically, I'm frontin', you know," the former B2K frontman told MTV News backstage during the BET Awards, where he took home the coveted Viewer's Choice honor for his video "O" (see "Destiny's Child Give Lap Dances, Fugees End Feud At BET Awards"). "I have this girl that I'm with and everything is not going as planned and ... when I see her, I just keep it movin'."
In the song, a jilted boyfriend acts cold toward his ex when the truth is, all he wants is her back in his life. O sings, "I don't need your lovin', but you see it in my eyes/ Girl, something just ain't right/ Since we don't share this bed no more, I can't sleep at night."
He said he's planning to shoot a video for the single soon.
O's also been working on several projects with Marques Houston. The two launched their own production company, the Franchise Boys, earlier this year (see "Omarion, Marques Team Up With 'Served' Director For More Films") and are working on two new films, "Solider" and "You Got Served 2."
"You know, people always ask me, 'Can you balance it, the music and the acting?' " he said. "And what I tell them is whatever's hot is hot."
O will kick off Scream Tour IV: The HeartThrobs with Bow Wow, Bobby Valentino, Marques Houston, B5 and Pretty Ricky on July 20 (see "Bow Wow, Omarion Roll Out Scream IV Summer Dates"). As it happens, O appears on "Let Me Hold You," the first single off Bow's forthcoming LP Wanted (see "Bow Wow, Omarion Team Up For Single And Scream IV Tour").