With a new single about suppressing something volatile, Chevelle’s presence is anything but muffled.
“Send the Pain Below,” the group’s second single from last year’s Wonder What’s Next, looks to fuel the momentum Chevelle received from the rock radio staple “The Red,” which is among the top 10 most played songs in both rock and active rock formats. The brooding mantra surfaced on the airwaves this week as the most added song on both formats.
Despite its grimace-inducing title, “Send the Pain Below” isn’t a directive to deliver a low blow. Rather, it serves as a self-help guide that teaches one to suck it up, no matter the gravity of the situation. Painful alienation and anger are often a rocker’s muse, and young singer/guitarist Pete Loeffler was quick to realize that when life gives you lemons, you wrench out all of their juice into a killer song.
“The amazing thing about pain in someone’s life is that it’s not always something that someone should avoid, because pain can, if you let it, make you grow,” he said. “And you can honestly use pain to create art, and that’s honestly what we try to do with music. A lot of people in this day and age are always trying to get away from situations that cause them grief, and if you do that you’re not really going to be a well-rounded person, because you’re not going to know how to deal with the ups and downs of life.”
The fraternal trio — Pete, bassist Joe and drummer Sam — know a thing or two about the roller coaster of life, or at least the music industry. After a three-year absence following the release of their 1999 debut, Point #1, due to time spent in a legal wrangle with former label Squint Entertainment, Chevelle made an impressive debut on the Billboard albums chart at #14, selling more than 60,000 copies of Wonder What’s Next in its first week (see “Chevelle Amazed People Are Still Buying Their Records” ). The album fell gradually in the weeks that followed, but as “The Red” began its run in heavy rotation the disc consistently sold more than 20,000 copies per week. Total sales are nearing half a million.
Nothing can make the brothers happier than feeling like they’ve come into their own, and fans are responding to the album they’ve always wanted to make. Unlike Point #1, which sold just over 60,000 copies and was engineered and mixed by the famed Steve Albini (Nirvana, Helmet), known for his raw, hands-off approach to recording, Wonder What’s Next finds the band more mature, both in songwriting and sound.
“What you originally start off with might not be what you get in the end, but it might be better because things don’t always work,” Sam Loeffler said. “This record, more than our last, is closer to what we had in our heads for what we wanted it to sound like and how we wanted to represent us. [Wonder What’s Next] is much more representative of the sort of polished tone that we’ve always been trying for.”
To say Chevelle are keeping their motor running is an understatement; they’re downright revving their engines. A video for “Send the Pain Below” was filmed in Toronto earlier this month with director Robert Hales (Kid Rock, the Donnas) and is expected to surface this month.
Two days after the “Daredevil” soundtrack hits stores, on which Chevelle’s previously unreleased “Until You’re Reformed” appears, the band will play four shows with Trust Company before kicking off their own monthlong headlining trek with openers 30 Seconds to Mars and Pulse Ultra. That outing runs through March 4, and two days after that they begin their run on Disturbed’s Music as a Weapon tour (see “Disturbed Poised For New Attack With Music As A Weapon 2 Tour” ).
Also look for Chevelle to make the late-night TV rounds with appearances on “The Jimmy Kimmel Show” (February 19) and “Last Call With Carson Daly” (TBD).
Chevelle tour dates, according to Epic Records:
- 2/10 – Cincinnati, OH @ Bogarts
- 2/13 – Boise, ID @ Big Easy
- 2/16 – Palo Alto, CA @ Icon
- 2/17 – Sacramento, CA @ Boardwalk
- 2/18 – Anaheim, CA @ House of Blues
- 2/20 – San Diego, CA @ The Scene
- 2/21 – Las Vegas, NV @ Huntridge
- 2/22 – Ventura, CA @ Ventura Theatre
- 2/26 – Pittsburg, KS @ Mickey Finns
- 2/27 – Columbia, MO @ Blue Note
- 2/28 – Indianapolis, IN @ Egyptian Room
- 3/1 – Louisville, KY @ Jillian’s
- 3/3 – Lawrence, KS @ Bottleneck
- 3/4 – Des Moines, IA @ Toad Holler