The White Stripes have sent out copies of their new album to a select few on vinyl, but fret not, come tax day, you'll have your Elephant spinning in your CD player.
While other bands have toyed with everything from watermarked CDs to hermetically sealed CD players to keep their music from leaking to the Internet, the White Stripes took a decidedly more retro approach when sending out advance albums to critics, the logic being that any music journalist worth their weight in free CDs owns a record player.
"[Frontman] Jack [White] wanted people to hear the music the way it was meant to be heard, which is on vinyl. [He wanted them] to listen to it as [we] used to listen to records," V2 Records president Andy Gershon said. "In addition, it just creates one extra step before someone can put it up on Limewire or KaZaa."
In October, Jack White said that his band had always intended to release one album per year but got derailed from that schedule after the runaway success of White Blood Cells. As for what fans can expect from the album, which has been finished for nearly four months, Elephant features an actual bass lick on its first single, "Seven Nation Army." It also boasts a Cowboy Junkies-esque ballad called "In the Cold, Cold Night" sung by Meg White and a ferocious cover of Burt Bacharach's "I Just Don't Know What to Do With Myself."
The Stripes plan to film a video for "Seven Nation Army" in mid-March. The band said it hopes to tap indie film icon Jim Jarmusch to direct it.
Track list for Elephant:
- "Seven Nation Army"
- "Black Math"
- "There's No Home for You Here"
- "I Just Don't Know What to Do With Myself"
- "In the Cold, Cold Night"
- "I Want to Be With the Boy ..."
- "You've Got Her in Your Pocket"
- "Ball and Biscuit"
- "The Hardest Button to Button"
- "Little Acorns"
- "The Air Near My Fingers"
- "Girl, You Have No Faith in Medicine"
- "It's True That We Love One Another"