September 24 [14:00 EDT] — After suing Aqua over its hit “Barbie Girl,” Mattel has now set its sights on a one year-old TV commercial for Nissan cars.
The ad, which uses Van Halen’s cover of the Kinks’ “You Really Got Me,” shows a female doll leaving her preppy boyfriend behind when another male doll pulls up in a toy sports car.
Mattel says the dolls violate its G.I. Joe and Barbie trademarks and cause “irreparable damage” to Mattel’s name.
Nissan says it’s surprised by the suit, and says it’s dolls are actually named Roxanne, Nick and Tad and were modeled after real actors for the ad campaign.