NASHVILLE Country star Reba McEntire will become only the third U.S. country artist to headline the Barretos Rodeo in Barretos, Brazil, this month when she performs Aug. 19.
Garth Brooks, in 1998, and Alan Jackson, in 1999, have previously performed at the 10-day event, which averages 150,000 people per show.
This will be McEntire's first performance in South America, which is increasingly becoming a targeted market for country music. Nashville-based Gaylord Cable Networks, with CMT Latin America and CMT Brazil among its holdings, coordinates international talent for the Rodeo, the second largest event in Brazil next to Rio's annual Carnaval.
The rodeo draws about 1.5 million people a year.
Joining McEntire on the show will be MCA labelmates Chitaozinho & Xororo, a popular Brazilian sertanejo (country) duo of two brothers. In 1999, McEntire recorded Boz Scaggs' song "We're All Alone" (RealAudio excerpt) with Chitaozinho & Xororo. She subsequently went to Brazil to film a video for the song. Their collaboration was a top-five hit in Brazil, and the video was #1 on Gaylord Cable Networks' Portuguese-language music channel, CMT Brazil.
McEntire will be the subject of several CMT Brazil programs in August, and her videos will be the focus of an installment of the CMT Brazil show "Cantarolando," which presents videos of American country artists subtitled in English and Portuguese.
Chitaozinho & Xororo have previously recorded a song with country star Billy Ray Cyrus, which was included on his greatest-hits CD in its Brazilian release. Cyrus has performed in Brazil several times.