Lloyd

Courtesy of Universal Motown Records

Hailing from Atlanta, Georgia, young soul sensation Lloyd has broken into the world of R&B with the release of his debut single, SouthSide. "I feel there is a lot of corn ball activity in music right now and it's my goal to change that," Lloyd says. "I want to bring a whole new energy to the... Read More

Hailing from Atlanta, Georgia, young soul sensation Lloyd has broken into the world of R&B with the release of his debut single, SouthSide. "I feel there is a lot of corn ball activity in music right now and it's my goal to change that," Lloyd says. "I want to bring a whole new energy to the R&B game." Lloyd is the latest performer to join the Inc. camp, home of multi-platinum artists Ja Rule and Ashanti, and he has also recorded several songs with Diva One Entertainment and Magic Johnson Music.

Citing Marvin Gaye, R.Kelly and Coldplay in his list of favorite artists, Lloyd's freshman effort is an endearing duet with labelmate Ashanti. Over the sweet strumming of an acoustic guitar and a laid-back track, Lloyd's seductive vocals are powerful.

Lloyd's first recording was that of the sorrowful song "My Life" which was written as a tribute to his fallen father. When Lloyd was 10 years old, he was signed to the now defunct group N-Toon, a project which never fully took off.

As the first R&B male with Inc., Lloyd is determined to make his mark on the industry with SouthSide. "Everyday is an adventure," Lloyd says. "[T]here is no limit to what I can do."