It's Unreal
Start your engines!!

Epic Games is best known for making killer shooters like Unreal Tournament and Gears of War. The developer licenses out its technology to other game makers to allow creators to focus on unique gameplay. Epic's Unreal Engine 3 (like a car, an engine is what's underneath the hood of the game, driving the action) was evident at nearly every booth at E3 this year.
E3 Trends

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