SAM LONDON is a 26-year-old singer songwriter from South Bend, Indiana. He's been hailed as a music prodigy for his inspired, diverse and quick-witted songwriting that calls to mind the styles of R. Kelly, Lenny Kravitz, John Legend, John Mayer, Kanye West among others.
Sam's journey began in 2004 in a group called “First Fam.” The leaders of the group, Travis Hines and James Vann-Mincy, pushed Jared to create forceful lyrics and stressed the importance of making music that touched his fans. From that point on, Sam only produced music that would impact everyone that listened to it. “As an artist my main objective is to reach people and tell them a story that they can either relate to or in some way learn from.”
Even though he is an exceptional singer, he has been mastering numerous roles necessary in the music industry. London says, “My goal is really to become a master of my trade. With vocals, producing, and writing, I plan to concentrate on always being better and never settling for anything less excellent than what I've already done.”
Many people have inspired and influenced London to be the extraordinary artist he is today. When he listens to artist like Jay-Z, Joe, Kanye West, R. Kelly, Ginuwine, and The Dream, he is reminded that there are still great artists left in the industry.
“They have the flavor and mentality to give fans what they need on and off the radio.” In addition, influence from these artists drive Sam London to work harder at his music career so that he can become legendary like some of his idols. “Sometimes people make music that never dies to the soul; I strive to be one of them.”
2010 was a year full of challenges but it only made him stronger. It taught Sam to strive to be the best he can be and to never give up on his dreams. Sam is a humble individual who continues to remember where he came from, where he’s headed and how important it is to give back. “Everyday I thank God for the life I live, because it can always be worse than what it is. That’s why doing this music is not only going to help me, but allow me to help others achieve seemingly unreachable goals.”
Stay tuned for SAM LONDON's debut album, to be released in Fall 2013!