NICKY - “WAKE UP”.
The Swedish singer/songwriter Nicky is from the small town in the Swedish archipelago called Oxelösund. His mesmerizing melodic music has a depth that leaves no one untouched. The young appearance of Nicky always seems to puzzle people as soon as he opens his mouth. With his characteristic low-pitch voice he is often compared with singers like Leonard Cohen and Matt Berninger. Nicky’s lyrics are brilliantly simple and elegantly poetic with storylines often touching subjects as dreams, love and loss.
Nicky's debut single "Wake up" was written when he was only 15 years old and is the first song he ever wrote. It ́s about how we change our persona when we meet with different people to protect ourselves from showing them who we really are.
Usually Nicky's creative process starts by writing the lyrics, which is his trigger for inspiration. The lyrics are often the most important part of the song for Nicky. They can be written and rewritten several times before he is ready to complete the song with a melody. Nicky's ideas are developed in collaboration with his friends at the collective “Timeland” into finished songs and productions.
With the release of Wake up the online community responded with a tremor. Unanimously positive reviews generated nearly 100,000 views in just a couple of days. Nicky got a lot of attention for his deep voice and style.