Love Hard is Flagland’s third album, and at twenty tracks, speaks volumes to their songwriting stamina and dedication to doing things on their own terms. The recording process was piecemeal, done sporadically by the band between shows, and with the exception of drums at Let ‘Em In Music in Brooklyn, was recorded and mixed in Dooley’s apartment. Fast forward a few months -- Flagland enlists engineer Paul Gold (The War on Drugs, Double Dagger) for mastering and signs with Father/Daughter Records to release Love Hard, out February 25, 2014.
The themes weaving throughout Love Hard can be summed up with a few key words: Love hard. Fight hard. Live hard. No matter how shitty of a hand you’re dealt, give it all you’ve got. The same can be said for the variance of musical styles on Love Hard. Equal amounts of ferocity are heard on the bipolar “Comfortable Life” and bleak, hard-hitting “Monster,” as on their musical antithesis, the jubilant power-pop “Sugarcube.” Flagland is a multi-dimensional band that is impossible to label or define. Everything is open to interpretation.
Happiness is just a word.